Transform Your Executives—and Your Organization
The world's top companies and organizations turn to HBS for assistance with critical and complex challenges that demand a new level of skill, leadership, and inspiration from their executives. We tap into the expertise of HBS faculty, our global research centers, proven frameworks, and best practices to design and deliver highly tailored programs that produce results. No matter the size of the company, the industry, or the business challenge, the impact of the program on the organization is profound and long lasting.
The Background: The 160-year-old ZEISS Group is a leading technology enterprise in the optics and optoelectronics industries. Headquartered in Germany and represented in more than 40 countries, ZEISS employs some 25,000 people in 30 production sites, 50 sales and service locations, and 25 R&D facilities.
Challenge: Over the years, ZEISS had become a global enterprise with revenues of more than €4.3 billion. However, the company needed a unified market position, brand, and strategy. The challenge? Align its diverse business models into a cohesive operation.
Soultion: In partnership with Harvard Business School (HBS) Executive Education, the top 100 leaders at ZEISS participated in a custom executive education program. The curriculum focused on understanding challenges, deepening leadership insight into disruptive innovation, fostering a culture of sustained innovation, and profitably growing the business.
Results: Through an immersive custom experience that included on-campus and virtual learning, ZEISS has been able to achieve organization-wide alignment, improve decision-making, and realize critical business objectives.