Creating Shared Value
What You Can Expect
The concept of Shared Value opens up a new set of business opportunities to drive growth, productivity, and competitive advantage by incorporating social and environmental factors into core strategy and operations. Companies can create Shared Value at three levels: by reconceiving products and markets, by redefining productivity in the value chain, and by enhancing the business environment in the locations where the company operates. This program focuses on concrete tools for creating Shared Value, as well as actual examples of innovative organizations. Case studies include Yara, Discovery Health, Walmart, CVS, and Nestlé, among others.
Taking Your Skills to the Next Level
Shared Value approaches are not about incremental improvements at the margin; but rather, they often define a new basis of competition. Today, Shared Value approaches represent some of the most significant growth and profitability opportunities across all industries, for corporations of all sizes, in both advanced and emerging countries.
In this program, you will:
- Incorporate societal impact into your organization's business strategy to improve growth, profitability, innovation, and competitive advantage
- Develop an effective Shared Value strategy that builds social purpose into your corporate mission
- Implement Shared Value across your organization