Companies across the globe are collecting huge volumes of data about their customers,
operations, and performance—but data alone won't deliver competitive advantage. This
big data analytics program explores the strategic opportunities presented by the explosion
in data, and enables you to harness the power of big data to transform your company.
You will acquire a firm grounding in data analytics and practical strategies for implementing
data-focused initiatives that create and capture more value.
Companies across the globe are collecting huge volumes of data about their customers,
operations, and performance—but data alone won't deliver competitive advantage. This
big data analytics program explores the strategic opportunities presented by the explosion
in data, and enables you to harness the power of big data to transform your company.
You will acquire a firm grounding in data analytics and practical strategies for implementing
data-focused initiatives that create and capture more value.
Key Benefits
To lead a digital transformation, you need to move data and analytics from the periphery
of your organization to its center. This program guides you through that process,
offering frameworks for developing data-savvy teams, breakthrough business models,
and decision-making processes that create competitive advantage. You will learn how
to build essential data collection and analysis capabilities that enable your company
to improve operational efficiency and seize new market opportunities.
Draw on big data to inform your organization's long-term strategies
Use experimentation and predictive analysis to improve your business
Recruit and develop data-savvy talent who can take your company's data perspectives
to the next level
Integrate algorithms and data analytics teams into decision-making processes and key
functions across the organization, such as marketing, supply chain, human resources,
and more
To lead a digital transformation, you need to move data and analytics from the periphery
of your organization to its center. This program guides you through that process,
offering frameworks for developing data-savvy teams, breakthrough business models,
and decision-making processes that create competitive advantage. You will learn how
to build essential data collection and analysis capabilities that enable your company
to improve operational efficiency and seize new market opportunities.
Details
Apply big data and analytics to reshape your business model and operations
Draw on big data to inform your organization's long-term strategies
Use experimentation and predictive analysis to improve your business
Recruit and develop data-savvy talent who can take your company's data perspectives
to the next level
Integrate algorithms and data analytics teams into decision-making processes and key
functions across the organization, such as marketing, supply chain, human resources,
and more
Expand your personal and professional network
Extend your network by living and working with accomplished executives from various
backgrounds, industries, and countries across the globe
Build relationships with a diverse group of peers who can provide wide-ranging insights
into your business challenges and career decisions
Who Should Attend
Senior managers who want to refine their skills in strategic data management and fact-based
decision-making
Digital officers, technology officers, and individuals building and launching data
science teams
Senior managers in marketing, supply chain, information technology, human resources,
talent management, product development, operations, and other strategy-related functions
Program for Leadership Development participants earn 5 PLDA Points on completion of
this program.
Dive Deeper into the Experience
Companies Love Big Data but Lack Strategy
Insights from Harvard faculty on how to use big data effectively.
Senior managers who want to refine their skills in strategic data management and fact-based
decision-making
Digital officers, technology officers, and individuals building and launching data
science teams
Senior managers in marketing, supply chain, information technology, human resources,
talent management, product development, operations, and other strategy-related functions
Program for Leadership Development participants earn 5 PLDA Points on completion of
this program.
Dive Deeper into the Experience
Companies Love Big Data but Lack Strategy
Insights from Harvard faculty on how to use big data effectively.
When you participate in an Executive Education program on the HBS campus, you enter an immersive experience where every aspect of the learning model has been carefully designed to facilitate your growth. Your learning will take place
on your own, in your living group, and in the larger classroom, driven by the renowned
HBS case method.
When you participate in an Executive Education program on the HBS campus, you enter an immersive experience where every aspect of the learning model has been carefully designed to facilitate your growth. Your learning will take place
on your own, in your living group, and in the larger classroom, driven by the renowned
HBS case method.
Admissions Criteria and Process
We admit candidates to specific sessions on a rolling, space-available basis, and
encourage you to apply as early as possible. Although most programs have no formal
educational requirements, admission is a selective process based on your professional
achievement and organizational responsibilities.
Our Program Advising team can help you at any stage of the admissions process—starting
with identifying the program that best addresses your learning and development goals.
Contact a program advisor via email or call 1.800.427.5577 (outside the U.S., call +1.617.495.6555).
Application Submission
We recommend that you apply at least four weeks before the program start date. You
may use our online form or download an application. HBS maintains all application
information in strict confidentiality. We acknowledge receipt of applications via
email. In the unlikely event that you do not receive an acknowledgment, please email
us at exed_admissions@hbs.edu or call us at +1.617.495.6226.
Application Review
To optimize the learning experience and maximize the exchange of ideas, our Admissions
Committee makes selections that balance each participant's experience, scope of current
responsibilities, and type of organization. HBS seeks candidates who reflect a broad
range of industries, functions, countries, and backgrounds. We review applications
monthly and will contact you via email with the Admissions Committee's decision.
Fee, Payment, and Cancellations
The program fee covers tuition, books, case materials, accommodations, and most meals.
No payment is necessary until you have been accepted. Payment is required prior to
the program start date. If you need to cancel or defer participation, you must submit
your request in writing more than 30 days before the start of the program to receive
a full refund. Cancellations or deferrals received 14 to 30 days prior to the start
of the program are subject to a fee of one-half of the program fee. Requests received
within 14 days are subject to full payment.
We admit candidates to specific sessions on a rolling, space-available basis, and
encourage you to apply as early as possible. Although most programs have no formal
educational requirements, admission is a selective process based on your professional
achievement and organizational responsibilities.
Answering Your Questions
Our Program Advising team can help you at any stage of the admissions process—starting
with identifying the program that best addresses your learning and development goals.
Contact a program advisor via email or call 1.800.427.5577 (outside the U.S., call +1.617.495.6555).
Application Submission
We recommend that you apply at least four weeks before the program start date. You
may use our online form or download an application. HBS maintains all application
information in strict confidentiality. We acknowledge receipt of applications via
email. In the unlikely event that you do not receive an acknowledgment, please email
us at exed_admissions@hbs.edu or call us at +1.617.495.6226.
Application Review
To optimize the learning experience and maximize the exchange of ideas, our Admissions
Committee makes selections that balance each participant's experience, scope of current
responsibilities, and type of organization. HBS seeks candidates who reflect a broad
range of industries, functions, countries, and backgrounds. We review applications
monthly and will contact you via email with the Admissions Committee's decision.
Fee, Payment, and Cancellations
The program fee covers tuition, books, case materials, accommodations, and most meals.
No payment is necessary until you have been accepted. Payment is required prior to
the program start date. If you need to cancel or defer participation, you must submit
your request in writing more than 30 days before the start of the program to receive
a full refund. Cancellations or deferrals received 14 to 30 days prior to the start
of the program are subject to a fee of one-half of the program fee. Requests received
within 14 days are subject to full payment.
What You Will Learn
Through faculty presentations, global case studies, and small-group discussions, you
will explore how market-leading companies are using customer data to reshape their
capabilities, offerings, and industries—and gain competitive advantage. This big data
analytics program begins with foundational concepts in data analysis and moves on
to examine the strategic opportunities and challenges presented by big data. In the
process, you will explore hot-button issues such as blockchain and predictive analytics.
Through faculty presentations, global case studies, and small-group discussions, you
will explore how market-leading companies are using customer data to reshape their
capabilities, offerings, and industries—and gain competitive advantage. This big data
analytics program begins with foundational concepts in data analysis and moves on
to examine the strategic opportunities and challenges presented by big data. In the
process, you will explore hot-button issues such as blockchain and predictive analytics.
During the program, you will create a case study on your own company's data challenges
and receive real-time feedback from faculty and peers.
The HBS Advantage
Our Executive Education programs are developed and taught by HBS faculty who are widely
recognized as skilled educators, groundbreaking researchers, and award-winning authors.
Through their board memberships, consulting, and field-based research, they address
the complex challenges facing business leaders across the globe
Faculty Cochairs
John A. Deighton
Harold M. Brierley Professor of Business Administration Emeritus
Our Executive Education programs are developed and taught by HBS faculty who are widely
recognized as skilled educators, groundbreaking researchers, and award-winning authors.
Through their board memberships, consulting, and field-based research, they address
the complex challenges facing business leaders across the globe
Faculty Cochairs
John A. Deighton
Harold M. Brierley Professor of Business Administration Emeritus
Program content, dates, fees, and faculty are subject to change. In accordance with
Harvard University policy, Harvard Business School does not discriminate against any
person on the basis of race, color, sex or sexual orientation, gender identity, religion,
age, national or ethnic origin, political beliefs, veteran status, or disability in
admission to, access to, treatment in, or employment in its programs and activities.
Both challenges and opportunities are presented by the explosion in big data.
