Companies across the globe are collecting huge volumes of data about their customers, operations, and performance—but data alone won't deliver competitive advantage. This big data analytics program explores the strategic opportunities presented by the explosion in data, and enables you to harness the power of big data to transform your company. You will acquire a firm grounding in data analytics and practical strategies for implementing data-focused initiatives that create and capture more value.
Companies across the globe are collecting huge volumes of data about their customers, operations, and performance—but data alone won't deliver competitive advantage. This big data analytics program explores the strategic opportunities presented by the explosion in data, and enables you to harness the power of big data to transform your company. You will acquire a firm grounding in data analytics and practical strategies for implementing data-focused initiatives that create and capture more value.
When you participate in an Executive Education program on the HBS campus, you enter an immersive experience where every aspect of the learning model has been carefully designed to facilitate your growth. Your learning will take place on your own, in your living group, and in the larger classroom, driven by the renowned HBS case method.
When you participate in an Executive Education program on the HBS campus, you enter an immersive experience where every aspect of the learning model has been carefully designed to facilitate your growth. Your learning will take place on your own, in your living group, and in the larger classroom, driven by the renowned HBS case method.
Through faculty presentations, global case studies, and small-group discussions, you will explore how market-leading companies are using customer data to reshape their capabilities, offerings, and industries—and gain competitive advantage. This big data analytics program begins with foundational concepts in data analysis and moves on to examine the strategic opportunities and challenges presented by big data. In the process, you will explore hot-button issues such as blockchain and predictive analytics.
Through faculty presentations, global case studies, and small-group discussions, you will explore how market-leading companies are using customer data to reshape their capabilities, offerings, and industries—and gain competitive advantage. This big data analytics program begins with foundational concepts in data analysis and moves on to examine the strategic opportunities and challenges presented by big data. In the process, you will explore hot-button issues such as blockchain and predictive analytics.
During the program, you will create a case study on your own company's data challenges and receive real-time feedback from faculty and peers.
During the program, you will create a case study on your own company's data challenges and receive real-time feedback from faculty and peers.
Our Executive Education programs are developed and taught by HBS faculty who are widely recognized as skilled educators, groundbreaking researchers, and award-winning authors. Through their board memberships, consulting, and field-based research, they address the complex challenges facing business leaders across the globe
John A. Deighton
Harold M. Brierley Professor of Business Administration Emeritus. Member of the Marketing Unit; faculty cochair of "Competing on Business Analytics and Big Data."
"It's critical for companies to recruit and build data analytics teams."
Karim R. Lakhani
Charles Edward Wilson Professor of Business Administration. Member of the Technology and Operations Management Unit; and faculty cochair of "Competing on Business Analytics and Big Data."
Discussing the revolutionary online record-keeping technology.
Ryan W. Buell
UPS Foundation Associate Professor of Service Management. Member of the Technology and Operations Management Unit; and faculty chair of "Transforming Customer Experiences."
Dennis W. Campbell
Dwight P. Robinson, Jr. Professor of Business Administration. Unit Head, Accounting and Management.
Kris Johnson Ferreira
Assistant Professor of Business Administration. Member of the Technology and Operations Management Unit.
Tsedal Neeley
Professor of Business Administration. Member of the Organizational Behavior Unit.
Michael Parzen
Senior Lecturer on Statistics and Co-Director of Undergraduate Studies.
Jeffrey T. Polzer
UPS Foundation Professor of Human Resource Management. Chair of the PhD program in Organizational Behavior; and member of the Organizational Behavior Unit.
Our Executive Education programs are developed and taught by HBS faculty who are widely recognized as skilled educators, groundbreaking researchers, and award-winning authors. Through their board memberships, consulting, and field-based research, they address the complex challenges facing business leaders across the globe
John A. Deighton
Harold M. Brierley Professor of Business Administration Emeritus. Member of the Marketing Unit; faculty cochair of "Competing on Business Analytics and Big Data."
"It's critical for companies to recruit and build data analytics teams."
Karim R. Lakhani
Charles Edward Wilson Professor of Business Administration. Member of the Technology and Operations Management Unit; and faculty cochair of "Competing on Business Analytics and Big Data."
Discussing the revolutionary online record-keeping technology.
Ryan W. Buell
UPS Foundation Associate Professor of Service Management. Member of the Technology and Operations Management Unit; and faculty chair of "Transforming Customer Experiences."
Dennis W. Campbell
Dwight P. Robinson, Jr. Professor of Business Administration. Unit Head, Accounting and Management.
Kris Johnson Ferreira
Assistant Professor of Business Administration. Member of the Technology and Operations Management Unit.
Tsedal Neeley
Professor of Business Administration. Member of the Organizational Behavior Unit.
Michael Parzen
Senior Lecturer on Statistics and Co-Director of Undergraduate Studies.
Jeffrey T. Polzer
UPS Foundation Professor of Human Resource Management. Chair of the PhD program in Organizational Behavior; and member of the Organizational Behavior Unit.