Marketing Strategies for Profitable Growth – China

The information below is based on the program offered in 2011, and does not reflect potential changes to faculty and course content for the 2012 course.

Meet the Program Faculty

Marketing Strategies for Profitable Growth—China is taught by renowned faculty members from Harvard Business School and Fudan University, who are distinguished academicians, skilled educators, groundbreaking researchers, award-winning authors, and leaders on international business and management issues. Representing various disciplines, they remain close to practice through relationships with business and industry leaders and through personal involvement as board members and consultants for top companies around the world. By leveraging their business expertise and field-based research, they create new knowledge and enduring concepts that shape the practice of management around the world.

John A. Deighton, Harold M. Brierley Professor of Business Administration. Member of the Marketing Unit; and faculty chair of "Taking Marketing Digital" and "Marketing Strategies for Profitable Growth—China."

Sunil Gupta, Edward W. Carter Professor of Business Administration. Head of the Marketing Unit.

Jiang Qingyun, Professor and Chairman of Marketing department, School of Management at Fudan University.