For several years, Apple has ranked as the most innovative business in the world. How does this winning company continue to achieve success in its quest to develop—in the words of Steve Jobs—insanely great products? This program takes a deep dive into the latest innovation tools, business models, and positioning strategies used by market-leading companies across the globe. You will emerge fully prepared to build and manage a highly creative culture that can transform customer experiences into a long-term competitive advantage.

What You Can Expect

Delving into the prototyping and experimentation practices of the world's top product developers, this leadership development program provides the strategic frameworks you need to drive innovation and sustain growth. You will explore new ways to apply design thinking to bold business experiments, while considering your company's overall product positioning in the context of its existing product line.

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Delving into the prototyping and experimentation practices of the world's top product developers, this leadership development program provides the strategic frameworks you need to drive innovation and sustain growth. You will explore new ways to apply design thinking to bold business experiments, while considering your company's overall product positioning in the context of its existing product line.

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Your Course of Study

This program focuses on five key topics—exploring innovation systems and tools, linking innovation strategy to execution, transforming your business, examining new business models, and building an action agenda. Integrating your customers into the innovation process via potentially disruptive technologies will enable you to unlock new product development opportunities for your company.

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This program focuses on five key topics—exploring innovation systems and tools, linking innovation strategy to execution, transforming your business, examining new business models, and building an action agenda. Integrating your customers into the innovation process via potentially disruptive technologies will enable you to unlock new product development opportunities for your company.

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Who Is Right for the Program

Designed for leaders who are responsible for new products and services in large established companies, this HBS Executive Education program is well suited for vice presidents, directors, and other senior managers in a variety of functional business areas. Cross-functional or intradepartmental teams are encouraged to apply.

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Designed for leaders who are responsible for new products and services in large established companies, this HBS Executive Education program is well suited for vice presidents, directors, and other senior managers in a variety of functional business areas. Cross-functional or intradepartmental teams are encouraged to apply.

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Making Innovation Magic

Science fiction author Arthur C. Clarke famously said, "Any sufficiently advanced technology is indistinguishable from magic." But it takes more than the latest innovation to create that special "wow" factor we admire in some new products. What makes them seem magical, while others attract little attention? In this session, you will discover the magic of innovation under the guidance of renowned magician and mentalist, Jason Randal. By applying these innovation insights, you can develop products and services that put your customers in the spotlight.

Science fiction author Arthur C. Clarke famously said, "Any sufficiently advanced technology is indistinguishable from magic." But it takes more than the latest innovation to create that special "wow" factor we admire in some new products. What makes them seem magical, while others attract little attention? In this session, you will discover the magic of innovation under the guidance of renowned magician and mentalist, Jason Randal. By applying these innovation insights, you can develop products and services that put your customers in the spotlight.

Every Harvard Business School Executive Education program is developed and taught by HBS faculty who are widely recognized as skilled educators, groundbreaking researchers, and award-winning authors. Through publishing, consulting, and teaching, HBS faculty leverage their business expertise and field-based research to develop enduring concepts that shape the practice of management. The result is an Executive Education teaching team whose groundbreaking insights challenge participants' thinking and enable them to become superior business leaders.

Faculty Chair
William Barclay Harding Professor of Business Administration. Member of the Technology and Operations Management Unit; and faculty chair of HBS Executive Education in India, "Leading Product Innovation." Read Full Bio

View Entire Teaching Team

Every Harvard Business School Executive Education program is developed and taught by HBS faculty who are widely recognized as skilled educators, groundbreaking researchers, and award-winning authors. Through publishing, consulting, and teaching, HBS faculty leverage their business expertise and field-based research to develop enduring concepts that shape the practice of management. The result is an Executive Education teaching team whose groundbreaking insights challenge participants' thinking and enable them to become superior business leaders.

Stefan H. Thomke

Faculty Chair
William Barclay Harding Professor of Business Administration. Member of the Technology and Operations Management Unit; and faculty chair of HBS Executive Education in India, "Leading Product Innovation."

View Entire Teaching Team

Admissions

Please submit your application at least four weeks before the program start date. Since qualified candidates are admitted on a rolling, space-available basis, early application is encouraged. Admission is selective and based on professional achievement and organizational responsibility. Although there are no formal educational requirements, proficiency in written and spoken English is essential. Because Executive Education programs enhance the leadership capacity of the participants as well as their organizations, HBS expects the full commitment of both. While participants are attending a program, sponsoring organizations agree to relieve them of their work responsibilities so that they can fully focus on the learning experience.

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Please submit your application at least four weeks before the program start date. Since qualified candidates are admitted on a rolling, space-available basis, early application is encouraged. Admission is selective and based on professional achievement and organizational responsibility. Although there are no formal educational requirements, proficiency in written and spoken English is essential. Because Executive Education programs enhance the leadership capacity of the participants as well as their organizations, HBS expects the full commitment of both. While participants are attending a program, sponsoring organizations agree to relieve them of their work responsibilities so that they can fully focus on the learning experience.

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Programs, dates, fees, and faculty are subject to change.

In accordance with Harvard University policy, Harvard Business School does not discriminate against any person on the basis of race, color, sex or sexual orientation, gender identity, religion, age, national or ethnic origin, political beliefs, veteran status, or disability in admission to, access to, treatment in, or employment in its programs and activities.

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