Achieving Breakthrough Service Driving Performance and Profitability

The information below is based on the program offered in 2013, and does not reflect potential changes to faculty and course content for the 2014 course.

Who Is Right for the Program

Achieving Breakthrough Service is intended for a select group of senior managers in large established service firms or manufacturing firms with service-based strategies. To enhance learning through exposure to a wide array of perspectives and experiences, HBS uses a thoughtful admissions process that ensures the selection of highly qualified participants who represent diverse companies, industries, and countries. While individual leaders are invited to attend, teams of at least four senior executives will gain the most from this intensive offering.

During the program, your team will work with a faculty adviser to develop a customized service model for your organization. After completing the program, your team will have the opportunity to return to campus for a final presentation and a critique of your proposed model.

Past Participants Represented:

Industries Nationalities
3% Chem/Pharm/Bio 6% Africa
3% Communications 6% Asia/Pacific
9% Consumer Products 32% Europe
11% Financial 11% Latin America
2% High Technology 4% Middle East
9% Manufacturing 41% North America
5% Nonprofit Services
20% Other Services
21% Professional Services
3% Raw Materials/Energy
4% Real Estate/Construction
6% Retail Services
4% Utilities/Telecom

Participating Companies Have Included:

Boeing Company
Caterpillar Inc.
Cisco Systems, Inc.
Esso Standard Oil
FranklinCovey
J.D. Power and Associates
Mandalay Bay
Microsoft Corporation
National Science Foundation

Nokia
Pfizer, Inc.
Philips Healthcare
Procter & Gamble Company
Saudi Telecom Company
Tech Data Corporation
T-Mobile International AG
Waste Management, Inc.

"I have never attended a more intense course on services and strategy. It gave me new approaches, a condensed amalgam of knowledge, and some new insights into behavior and customer satisfaction. I especially enjoyed the opportunity to meet people from different business niches and share best practices."
Marcelo Gabarra [Diretor de Engenharia e Produção], Rolls-Royce Brasil Gas Turbine Services, Brazil