26–29 OCT 2014 | $9,000 USD
Learn how to sustain growth in China's evolving marketplace with effective marketing strategies that build and nurture customer relationships. Offered jointly by Harvard Business School and the School of Management, Fudan University in Shanghai, this program offers a unique combination of innovative research, marketing expertise, and insights into how successful organizations grow profitably in Asia.
APR–JUL 2015 Session | RMB 540,000
- 12–17 April 2015 — Module 1 (CEIBS, Shanghai, China)
- 17–22 May 2015 — Module 2 (IESE, Barcelona, Spain)
- 19–25 July 2015 — Module 3 (HBS, Boston, MA, USA)
Enhancing leadership skills and strategic vision, this program prepares Chinese CEOs to build world-class enterprises in a global environment. Jointly developed by Harvard Business School, China Europe International Business School, and IESE Business School, the curriculum explores factors influencing business performance and examines the CEO's role as it relates to strategic, governmental, investor, market, societal, and trade union issues.
MAY 2015 | Fee: TBD
Discover how to create strategic alignment by exploring the vital connections between company strategy, economics, and control systems. A collaboration between HBS and Guanghua School of Management, Peking University, this program helps executives design, implement, and manage systems that focus an organization on business goals and in turn, improve performance and enhance corporate value.
01–05 JUN 2015 | $10,500 USD
Created for Chinese companies and multinationals, this new program shows you how to develop and implement winning competitive strategies. You will learn how to build stronger strategies through identification of your company's true competitive advantage and how to align your organization for strategy execution. The program is offered by HBS and Guanghua School of Management, Peking University.
JUL 2015 | Fee: TBD
To take advantage of opportunities in China, professional service firms must navigate many obstacles in a complex and unfamiliar environment. Offered jointly by the Harvard Business School and the School of Management, Fudan University in Shanghai, this program explores the difficult balancing act required for company leaders who must consistently maintain fiscal discipline while exceeding client expectations, motivating staff, and formulating and executing long-term strategy.
AUG–DEC 2015 Session | $61,000 USD
- 16–22 AUG 2015 — Module 1 (Tsinghua-SEM, Beijing, China)
- 18–24 OCT 2015 — Module 2 (CEIBS, Shanghai, China)
- 06–18 DEC 2015 — Module 3 (HBS, Boston, MA, USA)
Offering the latest thinking on China and the global marketplace, this leadership development program helps you build competitive advantage. Jointly developed by Harvard Business School; the School of Economics and Management, Tsinghua University; and China Europe International Business School, the program helps executives renew their perspectives, rethink their role, and manage more effectively.