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HBS@Work February 2013
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Faculty Insights:
You Can't Do Strategy Without
Input from Sales
Aligning Strategy and Sales
07–12 DEC 2014
Get Over Your Fear of Sales
Talent Management Edition
Get Over Your Fear of Sales  |   Three Behaviors That Drive Successful Salespeople  |  To Close a Deal, Find a Champion   |  Related Offerings  |  Upcoming Programs  |  Faculty Insights  |  Comprehensive Leadership Programs  |  Lifelong Learning  |  Participant Testimonial  |  Publication Spotlight  |  Harvard Business Review
 
FEATURED INSIGHTS

Get Over Your Fear of Sales
Selling doesn’t have to be pushy.
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Three Behaviors That Drive Successful Salespeople
And two of them have nothing to do with customers.
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To Close a Deal, Find a Champion
You need inside help.
READ MORE »

FACULTY INSIGHTS

Assessing Organizational Performance You Can't Do Strategy Without Input from Sales
For today's companies, everything is connected. Those that launch new strategic efforts without any credible input from sales risk missing out on the needs of the current market, and catering to the past. In this article, HBS Senior Lecturer Frank Cespedes explains how linking selling to your overall strategy can generate sustained returns for your firm.

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COMPREHENSIVE LEADERSHIP PROGRAMS

Designed for individuals at all levels—from top executives and general managers to up-and-coming leaders and business owners—each intensive program delivers what companies need most: outstanding leaders who can improve corporate performance and drive competitive advantage.

Program for Leadership Development
Begins 08 DEC 2014

General Management Program
Begins 26 JAN 2015

Advanced Management Program
Begins 31 MAR 2015

Owner/President Management
Begins 10 MAY 2015


COMPREHENSIVE LEADERSHIP PROGRAMS SUMMARY »
LIFELONG LEARNING

Designed for HBS alumni and past participants, these offerings challenge participants to grow as leaders, formulate new competitive solutions, and think and manage in today's evolving economy.

Breakthrough Insights
31 MAY–03 JUN 2015  |  HBS alumni

PLD Module 5
19–31 JUL 2015  |  PLD past participants
PARTICIPANT TESTIMONIAL

"I loved case study learning. We were forced to make a decision and defend our arguments in our group and then in the classroom. The professors were amazing—highly skilled at leading intense, productive discussions that challenged us, drew on the experience of everyone in the room, and generated new insights. Rather than offering one simple approach or model, they helped us examine a situation from many angles and grapple with the real complexity of doing business."
Michael Höglund, [Vice President] Marketing & Sales, Saab Group, North America.

READ MORE TESTIMONIALS »
PUBLICATION SPOTLIGHT

Conscious Capitalism: Liberating the Heroic Spirit of Business Aligning Strategy and Sales: The Choices, Systems, and Behaviors that Drive Effective Selling
That gap between your company's sales efforts and strategy? It's real—and a huge vulnerability. Addressing that gap, actionably and with attention to relevant research, is the focus of this book. In Aligning Strategy and Sales, Harvard Business School professor Frank Cespedes equips you to link your go-to-market initiatives with strategic goals.

LEARN MORE »
HARVARD BUSINESS REVIEW

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RELATED OFFERINGS

Strategic IQ
16–21 NOV 2014

Corporate Level Strategy
03–06 DEC 2014

Aligning Strategy and Sales
07–12 DEC 2014

Risk Management for Corporate Leaders
07–12 DEC 2014

Program for Leadership Development
Begins 08 DEC 2014

Creating Shared Value: Economic Success and Social Impact  NEW!
10–12 DEC 2014

Strategic Negotiations
18–23 JAN 2015

General Management Program
Begins 26 JAN 2015

Leading Professional Service Firms
22–28 MAR 2015

Building Businesses in Emerging Markets
29 MAR–02 APR 2015

Advanced Management Program
Begins 31 MAR 2015

Owner/President Management
Begins 10 MAY 2015


UPCOMING PROGRAMS

Behavioral Economics: Designing Strategic Solutions for Your Customer and Your Organization  NEW!
09–14 NOV 2014

Changing the Game: Negotiation and Competitive Decision Making
16–21 NOV 2014

Leadership and Corporate Accountability—India
17–20 NOV 2014

Authentic Leadership Development
01–06 DEC 2014

Value Measurement for Health Care
15–17 DEC 2014

Maximizing Your Leadership Potential—India
15–18 DEC 2014

Agribusiness Seminar
11–14 JAN 2015

Leading Growth Through Customer Centricity—India
27–29 JAN 2015

Leading Product Innovation
02–06 FEB 2015

Finance for Senior Executives
08–13 FEB 2015

Real Estate Executive Seminar
18–21 FEB 2015

Leading Global Businesses
08–13 MAR 2015

Leadership Best Practices
06–10 APR 2015

Driving Digital and Social Strategy
12–16 APR 2015

Launching New Ventures
12–17 APR 2015

Leading Change and Organizational Renewal
12–17 APR 2015

Global CEO Program for China
Begins 12 APR 2015

Achieving Breakthrough Service
19–22 APR 2015

Building a Global Enterprise—India
APR 2015

View all offerings »
 
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